When it comes to designing and printing banners to portray a business’s message, there are several factors to take into consideration. Even if you hire an experienced designer, there are a few aspects of banner designing that you must remember before printing, as all these are crucial for the success of your banner and the business as a whole. Unlike other printed marketing materials, banners must be designed and printed keeping in mind a range of factors.
In this blog, we have highlighted 7 vinyl banner printing tips that will definitely help you get the best!
Here are Some Vinyl Banner Printing Tips
Consider Banner Placement
The first thing that you should consider before printing a vinyl banner is where you intend to place it. You need to instruct the designer about the position of the banner for it to have maximum effect on viewers. Ensure that the color scheme of the banner stands out in total contrast against its background. This way, your target audience will have no issues in spotting it even from a distance.
Use Large Texts
This is one of the most vital tips that we have for you! Before printing a banner, you need to make sure that any content written on it is written in large, readable text. This way, your banner will have high readability to anyone even at a distance, and it’ll have a better reach and engagement rate.
Choose a Bold and Readable Font
Besides the size of the text, you also need to instruct the designer regarding the font of the banner carefully. Though there a lot of options available, when it comes to banners, choose the one with the highest readability. Typically, bold sans-serif font is more readable than serif font, so you can definitely try choosing one among them. Times New Roman is one of the best options.
Measure the Mounting Location Size
Before printing, find out the exact dimension of the banners. This way, you’ll have a fair bit of idea about the vinyl banner sizes, and you’ll be able to instruct your designer accurately.
Use High-Resolutions Photos and Graphics
Since the ultimate goal of any vinyl banner is to attract attention, your banner must have high-quality images and graphics. Images act as a focus point for banners, and compell passers-by to cast a glance. Experts believe that high-quality images and graphics not only help draw attention, but they can also help reinforce your message without the need for large chunks of text. Before printing, ensure to check how the banner will look in the real world with all the contents your designer has used.
Use Appropriate Colors
All colors have different associations and meanings. So, it’s essential to choose the color combination carefully. Study your target audience thoroughly before instructing the designer concerning the color combination of the banner and despatching it for printing.
Consider Double Sided/ Double Exposure
If you think your target audience will see the rear side of your banner, then it’s best to opt for double-sided vinyl banner printing. This way, it’ll be visible to traffic moving in both directions. So, here were our 7 crucial vinyl banner printing tips. We bet you’ll get the best results if you follow these. Let us know what you think in the comment section and let us know if you have any other tips for vinyl banner printing.